Community Values & Principles
The core values that guide our community and shape RateAds.
Our community works best when everyone shares the same simple values. These values shape how we build the site, write reviews, and treat each other every day.
Honesty First
We ask members to share real opinions about real ads. Honest reviews help others make smart choices. Fake reviews hurt the whole community, so we work hard to remove them.
Respect Everyone
People come from many places, jobs, and backgrounds. Treat every member like a real person. You can disagree without being unkind. Cruel words break trust and have no place here.
Helpful Beats Loud
A short, clear review that explains what you saw is more useful than a long rant. Aim to help the next reader. Share what worked, what did not, and why. Skip name-calling.
Build Up, Not Tear Down
Our goal is a place where new advertisers and new reviewers feel welcome. Praise good work. Point out problems with care. Small kindness adds up to a strong community.
Quick tips
- •Write reviews that focus on the ad, not the brand or the person who made it.
- •Use first-person language: 'I felt', 'I noticed', 'I learned'.
- •Skip slurs, threats, and personal attacks—every time.
- •Welcome new members with a friendly comment when you can.
Related articles
Keep exploring our trust and safety library
Expected Behavior Guidelines
How we expect community members to interact with each other.
Read moreConstructive Feedback Guide
How to give and receive feedback in a respectful manner.
Read moreBuilding Trust Together
How we work together to create a trustworthy platform.
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